This is the area that I get to rant and rave about comics. Being a person who fondest memories of comics come from the Silver Age, I have a lot to say about the state of comics today.
The cost of comics were 10¢ and 12¢ when I was young and didn’t get to 25¢ until
I got to college. In college I could pick up 20 comics for $5.00, that same $5.00
today will not get you two comics. The price we could accept this if you got the
same thing you got for 25¢ back then which was one or two complete stories. (When
I was younger you could get two or three stories for 12¢). The comic companies had
writers that knew how to write short stories. When I was young a three part story
was one story in a single comic. Once in a while you would have a story that would
be in TWO comics, much like the JLA/JSA yearly team-
DC has just rebooted their entire line of comics to get new Fans! WHY? What they have done will turn off a lot of old fans and they will loose them. With all the publicity they had they could have gotten more readers, but no, they are looking for fans. Pick up any of the new DC comics and we have the beginning of a new story arch which will span many issues. A reader is not interested in this, only a fan. Without the single stories you will not get new fans. It is too much of an investment today.
In both the Golden and Silver Ages most comics were bought by readers, not fans. Some of those readers became fans. This is the only way to get new fans...get them as readers first.
DC and Marvel want to increase your readership? Divide your line into three groups.
For example I will use DC. ACTION COMICS -
Now back to DC’s Reboot -